Big Ag's Big Money in the 2012 Election

From crop subsidies to pesticide regulations, school lunch rules to organic food standards, food policy plays a huge role in our everyday lives. And it's no secret that Big Ag spends a lot of money to influence that policy. But do you know just how much money Big Ag is spending to influence the outcome of the 2012 elections? Here's a hint: it's more than just peanuts. Big Ag’s Big Money in the 2012 Elections” width= Via:

Some Chicken May Contain Arsenic, FDA Says

The Food and Drug Administration says some chicken meat may contain small amounts of arsenic, though the agency is stressing that the amount is too tiny to be dangerous to people who eat it. The FDA said Wednesday that a new study developed by the agency shows that an ingredient in chicken feed that contains arsenic, called Roxarsone, may make its way into parts of the bird that are eaten. Previous studies have indicated that the arsenic was eliminated with chicken waste. Pfizer Inc., which makes the feed ingredient, said Wednesday that it will pull it off the market in the United States. Had the company not stopped sales, the FDA could have eventually banned the product since it contains a known carcinogen.

Read the full article at Huffington Post

Edward Norton talks about raising $25M and Crowd-Sourcing

Edward Norton is not only one of the biggest talents in Hollyweird, he's also one of the biggest givers as well.  He is a huge voice for clean energy, fighting shark-finning, greening up the movie industry and MUCH more. In 2009 he founded "a pretty good Social Fundraising, Online Giving and Volunteer community." Norton and the rest of the team of Shauna Robertson and Robert and Jeffro Wolfe came up with the idea while developing a really unique campaign to raise money for the Maasai Wilderness Conservation Trust while training for and running the 2009 New York City Marathon.  As an avid runner and philanthropist in my own mind, and having participated in many give me money for great causes while I embarrass myself for 26.2 miles, I could totally relate to this format of raising money for great causes.  Well, when they saw how fast people were eager to chip in and share their website virally through social media platforms like Twitter & Facebook, the lightbulb went off. They realized that they could create a platform for anyone to participate in to benefit any charity that they wanted.  Through their partnership with Crowdrise, The 2010 The ING New York City Marathon crushed their goal of raising a million dollars a mile and the campaign could not have been any more successful or fun according to Norton. (That's $26 MILLION raised through their "small idea").

Their efforts are serious, but their website is clearly not. And I mean that in a this company has one hell of a personality and they love to have fun while doing good. The tagline under their logo reads "If you don't give back, no one will like you" and The Crowdrise Story page on their website had me in stitches laughing.

Here's more on how Crowdrise works. In short, it combines crowd-sourcing with social networking, fundraising and volunteerism. And anyone can do it. So... DO IT!

Digital Brand Camp "Celebrity Blogging"


I have been invited to participate in this year's Digital Brand Camp as one of their "celebrity" bloggers. I'm honored to participate and it makes me smile knowing that my Mom isn't the only person that thinks I'm a celebrity... aside from me of course.

The event takes palce in Dallas as an add-on event for the fast growing People Report Summer Camp.  Great minds and passion usually run in the same circles, which is how this event was born.  This year will betheir first conversion of two events in-one with amazing speakers and topics as well as a whole new interactive approach.

People Report and DigitalCoCo have partnered up to bring us a full line-up of new digital branding education, experiences and most important connections with top leaders in the restaurant and hospitality space.

Stay tuned for my usually twisted take on the food industry, sustainability & social awareness! I had originally started taking piano lessons because I thoiught I was invited to participate in BAND camp, since I have a hard time saying no to invites.